

Here are the 9 most popular you could start with: We’ve created multiple marketing report templates to help provide you with a solid starting point to build your dashboards, and you’ll be able to customize all of them by changing KPIs and widgets to reflect the particular goals for your business. That’s why having a selection of marketing dashboard templates to choose from is ideal.

And frankly, you don't have any time to waste. What Marketing Dashboard Templates Should You Use?ĭeciding on the best KPIs that you want to include in each of your marketing dashboards can be a little overwhelming sometimes. Therefore, you have to use a marketing dashboard tool that's able to include all these different platforms in your dashboards at a glance. You might even need to add custom data from your CRM, industry benchmarks, or more. There are multiple different digital marketing strategies, from SEO to social media and PPC and you have to include stats from all your different marketing platforms and web analytics data sources your Google AdWords Ads, email campaigns, Google Search Console data, Google Analytics data, as well as your stats from all your different social media pages and ads, such as Instagram, Twitter, or Facebook. Integrate all the data that was collected from various marketing channels and present them in an easy to read display.īecause digital marketing is a quite large and complex field with thousands of different metrics, developing a marketing dashboard for your company to use can be difficult.Give your team the ability to measure current data, and make decisions based on the information included in the marketing dashboard.

Providing your team with a way to measure overall results, as well as investments that were made into your marketing programs.So, how do you go about telling what information you should include in your marketing dashboard? There are several purposes that your marketing report has, which includes: You can include KPIs from Google Analytics, Facebook, Instagram, or Google Ads, as well as any other marketing metrics from all your different marketing channels.Ī successful marketing dashboard will have statistics to quantify the overall impact that a business's marketing strategy has on the market, as well as how the marketing activities are increasing customer acquisition, lead generation, sales, and retention. With complete marketing dashboards, you can gather all the information you need about your campaign performance and send the data in an easy-to-understand format to marketing teams, to executives like your CMO or to clients if you're a marketing agency. 9. Google Analytics Marketing Dashboard TemplateĪ marketing dashboard is a data visualization tool to gather, analyze and visualize all of the marketing data that a company collects for its marketing efforts.Display Advertising Campaign Marketing Dashboard Template 4. Social Media Marketing Dashboard Template.What Marketing Dashboard Templates Should You Use?.

Try the analytics dashboard templates right now with your own data! We’ve created a complete guide to help you understand the importance of using the best marketing dashboard templates, with marketing dashboard examples that you can use right away! Which is crucial for a good decision-making process. Not only do they put together all the data and the campaigns that have created a positive impact on a company, but it also displays ways that you can keep improving upon your current strategy. That’s why marketing dashboards are essential to the success of any marketing team. Without a proper way to track your marketing KPIs, like a marketing KPI dashboard you can’t itemize your current marketing strategy, and you can’t measure the success of your marketing campaigns without an appropriate mechanism to track data. Marketing analytics is simply a numbers game. You didn’t chase after your passion for marketing to spend all of your time creating marketing performance dashboards for your team or clients.
